Consumer behavior /
Solomon, Michael R.
Consumer behavior / buying,having and being Michael R. Solomon. - 10th ed. - Boston : Prentice Hall, 2013 - xxiii, 614 p. : col. ill. ; 29 cm.
Includes index
9780132671842 0132671840
2011034097
Consumer behavior.
HF5415.32 / .S684 2013
658.8/342
Consumer behavior / buying,having and being Michael R. Solomon. - 10th ed. - Boston : Prentice Hall, 2013 - xxiii, 614 p. : col. ill. ; 29 cm.
Includes index
9780132671842 0132671840
2011034097
Consumer behavior.
HF5415.32 / .S684 2013
658.8/342