Normal view MARC view ISBD view

Essentials of marketing :

Lancaster, Geoffrey

Essentials of marketing : text and cases / Geoffrey - 2nd ed. - London Mc Graw- Hill Books Company 1993 - 496p. ill. 25cm.

Includes index

ISBN: 0077077288

Subjects--Topical Terms:
Marketing
Marketing--case studies

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)