Principles of marketing /
Kotler, Phillip
Principles of marketing / by Phillip Kotler - 3rd ed. - Englewood Cliff, New Jersey Prentice- Hall 1986 - xxix, 463p. 28cm.
Instructor's manual with case commentaries
0137017499
Marketing
Principles of marketing / by Phillip Kotler - 3rd ed. - Englewood Cliff, New Jersey Prentice- Hall 1986 - xxix, 463p. 28cm.
Instructor's manual with case commentaries
0137017499
Marketing