Retail marketing and branding (Record no. 13524)

MARC details
000 -LEADER
fixed length control field 00516nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141113b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978118489529
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1255 P455 2013
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Perrey,Jesko
245 ## - TITLE STATEMENT
Title Retail marketing and branding
Remainder of title a definitive guide to maximizing
Statement of responsibility, etc Jesko Perrey and Dennis Spillecke
250 ## - EDITION STATEMENT
Edition statement 2nd edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc West Sussex,UK
Name of publisher, distributor, etc John Wiley
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent ix,374p
Dimensions 24cm
500 ## - GENERAL NOTE
General note Includes index
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Spillecke,Dennis
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type BUKU
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
          Non-fiction al-Biruni Library al-Biruni Library Open Shelf 13/11/2014 SATURN UNIVERSE 179.30   HF2429.P455 2013 20786 13/11/2014 13/11/2014 BUKU INV 1404-071 PO30052



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