Social media marketing : (Record no. 15951)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01163cam a22003735i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 22295994 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KPTM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230328152839.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211102s2021 mau 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2021949896 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780357516188 |
| Qualifying information | (paperback) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .Z19 2023 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zahay, Debra |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Social media marketing : |
| Remainder of title | a strategic approach / |
| Statement of responsibility, etc. | Debra Zahay, Mary Lou Roberts, Melissa S. Barker, Donald I. Barker., Janna M. Parker |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 2112 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Boston : |
| Name of producer, publisher, distributor, manufacturer | Cengage, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 328 pages |
| Accompanying material | col. ill.; |
| Dimensions | 27cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing |
| General subdivision | Textbook |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Viral marketing |
| General subdivision | Textbook |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Barker, Donald I., |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Robert, Mary Lou |
| Relator term | Author |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Parker, Janna M. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Barker, Melissa S. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 0 |
| b | ibc |
| c | orignew |
| d | 2 |
| e | epcn |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | BUKU |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Open shelf | al-Biruni Library | al-Biruni Library | Open Shelf | 22/03/2023 | PEKAN ILMU | 600.00 | HF5415.1265 .Z19 2023 | 25594 | 28/03/2023 | 1 | 25.00 | 22/03/2023 | BUKU | |||||||
| Open shelf | al-Biruni Library | al-Biruni Library | Open Shelf | 22/03/2023 | PEKAN ILMU | 600.00 | 2 | HF5415.1265 .Z19 2023 | 25593 | 01/08/2024 | 2 | 25.00 | 22/03/2023 | BUKU | 18/04/2024 | |||||
| Reference | al-Biruni Library | al-Biruni Library | Reference | 22/03/2023 | PEKAN ILMU | 600.00 | HF5415.1265 .Z19 2023 | 25592 | 28/03/2023 | 3 | 25.00 | 22/03/2023 | BUKU |