MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01711cam a2200361 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
1135755108 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241024110700.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
200113t20202020enka b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781266114762 |
| Qualifying information |
(paperback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1292318104 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1135755108 |
| Canceled/invalid control number |
(OCoLC)1103991111 |
| -- |
(OCoLC)1178996616 |
| -- |
(OCoLC)1246539252 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
NLMAA |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
NLMAA |
| Modifying agency |
YDXIT |
| -- |
OCLCO |
| -- |
OCLCF |
| -- |
CLO |
| -- |
NLGGC |
| -- |
AUQ |
| -- |
AEMHB |
| -- |
YDX |
| -- |
OCLCQ |
| -- |
UKMGB |
| -- |
QGQ |
| -- |
P4A |
| -- |
OCLCO |
| -- |
S2H |
| -- |
HIR |
| -- |
BGU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.32 |
| Item number |
.M918 2024 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mothersbaugh, David L. |
| Relator term |
author. |
| Relator code |
aut |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Consumer behavior : |
| Remainder of title |
building marketing strategy / |
| Statement of responsibility, etc. |
David L. Mothersbaugh |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Thirteenth edition |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
15th ed. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York |
| Name of producer, publisher, distributor, manufacturer |
McGraw Hill |
| Date of production, publication, distribution, manufacture, or copyright notice |
2024 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiii, 824p. |
| Other physical details |
illustrations (some color) ; |
| Dimensions |
28 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
still image |
| Content type code |
sti |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and indexes |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. This program will provide a better teaching and learning experience - for you and your students |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
AB107<br/>AB101 |
| Interest level |
PMK1323 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kleiser. Susan Bardi |
| Relator term |
author |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hawkins, Del I. |
| Relator term |
authior |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Electronic version: |
| Main entry heading |
Solomon, Michael R. |
| Title |
Consumer behavior. |
| Edition |
Thirteen edition, global edition. |
| Place, publisher, and date of publication |
Harlow, Essex : Pearson, [2020] |
| International Standard Book Number |
9781292318202 |
| Record control number |
(OCoLC)1111646016 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
BUKU |