Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters.
Material type: TextPublication details: Australia ; Mason, OH : South Western Cengage Learning, c2013Edition: 6th edDescription: xix, 497, 8, 32 p. : col. ill. ; 29 cmContent type: text$2rdacontent Media type: unmediated$2rdamedia Carrier type: volume$2rdacarrierISBN: 9781133435211 (hbk.); 1133435211Subject(s): Consumer behaviorLOC classification: HF5415.32 | .H69 2013Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode |
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BUKU | al-Biruni Library Open Shelf | Non-fiction | HF5415.32 .H69 2013 (Browse shelf(Opens below)) | Available | INV 1404-071 PO30052 | 20792 |
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HF5415.13 .H368 2013 HBR's 10 must reads on strategic marketing. | HF5415.13 P388 2013 A preface to marketing management | HF5415.13.W66 2014 The marketing plan handbook | HF5415.32 .H69 2013 Consumer behavior / | HF5415.32 .S684 2013 Consumer behavior / | HF5415.32 .S74 2013 The retail revival : | HF5415.5 .T65 2013 Service failure : |
Includes bibliographical references and indexes.
2012/2013 ADEA3330
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