| 000 | 00691nam a2200241 4500 | ||
|---|---|---|---|
| 001 | 0000014025 | ||
| 003 | KPTM | ||
| 005 | 20151203031514.0 | ||
| 008 | 140218s9999 000 0 | ||
| 020 | _a9780077140007 | ||
| 040 | _cKPTM | ||
| 050 | _aHF5415 J62 2013 | ||
| 090 | 0 | 0 |
_aHF5415 _bJ62 2013 |
| 100 | 1 | _aJobber, David | |
| 245 | 0 | 0 |
_aPrinciples and practice of marketing / _cDavid Jobber, Fiona Ellis-Chadwick |
| 250 | _a7th ed | ||
| 260 |
_alondon _bMcGraw-Hill _c2013 |
||
| 300 |
_axxxv , 885 p _bill _c26cm |
||
| 504 | _aIncludes bibligraphical references and index | ||
| 650 | 0 |
_aMarketing _zEurope _xCase studies |
|
| 700 | _aEllis-Chadwick, Fiona | ||
| 942 |
_cBOK _2lcc |
||
| 999 |
_c13890 _d13890 |
||