| 000 | 00681nam a22002057a 4500 | ||
|---|---|---|---|
| 008 | 240313b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780367236021 | ||
| 050 |
_aHF5415.1265 _b.D5385 2020 |
||
| 245 | 0 |
_aDigital and social media marketing : _ba result-driven approach / _cedited by Aleksej Heinz, Gordon Fletcher, Tahir Rashid and Ana Cruz |
|
| 250 | _a2nd. ed. | ||
| 264 |
_aNew York _bRoutledge _c2020 |
||
| 300 |
_axxvii, 336p.: _bill,; _c23cm |
||
| 504 | _aIncludes index | ||
| 526 | _aAB101 / PEN2383 EV101 / PEN1302 | ||
| 650 | _aInternet marketing | ||
| 650 | _aInternet advertising | ||
| 650 | _aElectronic commerce | ||
| 650 | _aSocial media | ||
| 942 |
_2lcc _cBOK |
||
| 999 |
_c16087 _d16087 |
||