000 00504nam a22001817a 4500
001 0000002004
003 KPTM
008 140218s9999 000 0
020 _a1850918430
090 0 0 _aHF5438.5
_bC971 1989
100 1 _aCummins, Julian
245 1 0 _aSales promotions :
_bhow to create and implement campaigns that really work /
_cJulian Cummins
260 _aLondon
_bKogan Page
_c1989.
300 _a205p.
_c22cm.
504 _aIncludes index
650 0 _aSales promotion
942 _cBOK
999 _c1827
_d1827