| 000 | 00448nam a22001817a 4500 | ||
|---|---|---|---|
| 001 | 0000002027 | ||
| 003 | KPTM | ||
| 008 | 140218s9999 000 0 | ||
| 020 | _a0631176314 | ||
| 090 | 0 | 0 |
_aHF5415 _bM554 1992 |
| 100 | 1 | _aMercer, David | |
| 245 | 1 | 0 |
_aMarketing / _cby David Mercer |
| 260 |
_aOxford _bBlackwell _c1992. |
||
| 300 |
_a759p. _bill. _c25cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xmanagement |
|
| 942 | _cBOK | ||
| 999 |
_c1850 _d1850 |
||