000 00565nam a22002057a 4500
001 0000006707
003 KPTM
008 140218s9999 000 0
020 _a0137017499
090 0 0 _aHF5415
_bK87 1986
100 1 _aKotler, Phillip
245 1 0 _aPrinciples of marketing /
_cby Phillip Kotler
250 _a3rd ed.
260 _aEnglewood Cliff, New Jersey
_bPrentice- Hall
_c1986
300 _axxix, 463p.
_c28cm.
500 _aInstructor's manual with case commentaries
650 0 _aMarketing
700 1 _aWrenhBruce, Richard
942 _cBOK
999 _c6374
_d6374